The brief was not only to create a friendly and luxurius brand image. The branding concept for Crysanna's Touloupaki dental Clinic focuses on the idea that.... a smile is the prettiest thing you can wear! our goal was to make the visiting to the dentist something the patient can look forward to. A mix between the clean and minimal feel and the shiny bronze colour palette modernises the concept of a dental clinic and will invite a younger audience. The clinic offers a wide range of services and the branding and logo can be applied in many ways, and onto a wide variety of surfaces and media. The use of Dr Crysanna's Touloupaki name was to help associate the clinic with a visual brand identity that is easy to recognize and stands out amongst its main competition.
Logotype | Identity | Signage