Logotype and identity design for the alternative cafe "miniatoures" . The main idea focused on the style of the cafe itsellf by projecting the feeling that miniatoures is a creative space for play, a space that consists a quiet retreat for children and adults, a kids art café, a meeting point of neighborhood. A place where kids and their parents can play and relax together. The logo was designed through a combination of colors and improvised typography, which refers refers to play activities with colors, collage and shapes. The exterior graphics are based on illustrated stories of Greek culture and tradition.
Logotype | Identity | Brand strategy | Signage