Logotype and identity design for the alternative cafe "miniatoures" . The main idea focused on the style of the cafe itsellf by projecting the feeling that miniatoures is a creative space for play, a space that consists a quiet retreat for children and adults, a kids art café, a meeting point of neighborhood. A place where kids and their parents can play and relax together. The logo was designed through a combination of colors and improvised typography, which refers to play activities with colors, collage and shapes. The exterior graphics are based on illustrated stories of Greek culture and tradition.
Logotype | Identity | Brand strategy | Signage