Justinwhite is an event planning company based in Heraklion, Crete, founded by Justin Hatzaki (JustinWhite). Justin decided to proceed and open her own business where she can better achieve her creative abilities by making the unimaginable imaginable! The logo, inspired by the name of the owner (Justin), plays with words that allude to the color white, a symbol of weddings and christenings. Our goal, through the visual identity, was to shape the image of a company that imaginatively transforms the concept of an event into a distinct, fair-faced world, ensuring that every significantmoment remains unforgettable. The Just In White balancing equals the dynamic character of the signal (crown) in place of the letter "w". For the visual identity, we chose white in combination with gold, which gives a stylish and dynamic character.
Logotype | Identity | Signage